CornerScribe

Write well. Make money.
February 14th, 2008

The Business of Blogging

Steve Pavlina usually has great articles, but this one is especially good. He points out a problem many bloggers, including me, struggle with.

If you want to make money, then treat your blog like a business, not like a blog.

Some of his points really hit home. I’ve spent most of my time developing content for my blogs and not nearly enough time marketing and promoting. Yep, my traffic numbers show it too. One of my goals this year is to boost traffic, so his article on making money from blogging couldn’t have come at a better time.

Here are some interesting points from the article (but head over and read the whole thing yourself anyway).

  • He spends only about 20 percent of his time writing content
  • He’s worked on multiple income streams; not all his income comes from ads and affiliates on the blog
  • Writing for money is nothing to be ashamed of, and you should avoid those who try to make you feel that it is

Go over, read the article, and make a plan for some things you can do right now to promote your business (blog). Here are some ideas to get you started.

  • Write a note to thank your recent commenters
  • Participate in online forums
  • Send an email to a blogger you read, introducing your site
  • Participate in a social networking site that is appropriate to your niche
  • Write an article that’s out of your comfort zone; often those are the ones that draw traffic
  • Try something unconventional!

List any other ideas you have in the comments below.

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